"Amy’s skills and expertise in best practices across business development, management, leadership and operations, specifically when it comes to scaling a business and pushing for data-driven decisions, have been fundamental to the growth of not only the Bydee business but myself and the team as well.
Amy has and continues to support the business in developing and implementing business processes to help scale the Bydee business & team. I can't recommend her services enough."
Dessy Hairis, Bydee Australia
Founder and Creative Director
None of this looks like a crisis...
It's 6am. You check your phone before you're even properly awake. The factory didn't order enough fabric for the next collection, less stock for launch. It's a problem for 9am. Except it's 7am, you're already stressed, and breakfast demands from the kids are now making you irrationally annoyed.
By 10am you're on your fifth call with DHL, trying to get a shipment landed a day earlier than it's tracking, because it needs to be there before launch and right now it won't be.
By 2pm you've had five meetings with your team and you're frustrated by the lack of momentum from last week. Frustrated because everyone's busy but it's not moving. Frustrated because you always feel like you're chasing. Frustrated because it shouldn't be this hard, should it?
Nothing's actually wrong.
None of this shows up on a P&L. None of it looks like a crisis from the outside. Add it up over a year and it's the difference between a business that operates without needing you, and a business you're running, personally, in the details, every single day.
That's not a time management problem. It's a founder dependency problem, and it doesn't go away by working harder, delegating more tasks, or making more sales. It goes away when the business has the systems it needs to operate without you.
What Does High Proximity Coaching Look Like?
You don't need mindset coaching or sales support, but you do need strategy from someone who's made the DHL calls, chased down the fabric orders, and sat through those exact team meetings herself, a handful of times. Someone who's seen the pattern often enough, in her own business and others', to tell you straight: this is common. It doesn't mean you have to settle for it.
This is work on the exact work needed so your business stops depending on you: how decisions get made, how your team operates, how execution actually happens day to day.
This is where your million-dollar brand gets the million-dollar engine to match:
The systems your business needs to scale without needing you,
The performance system your team needs, so they're the reason your business makes millions. Â
3x 90-Minute Strategy and Leadership Calls per month
Deep, focused work sessions that aren’t just talking about problems, they’re solving them in real time.
On-Call Support Monday–Thursday
Real-time access via email and phone when you need it most because business doesn’t move on a convenient schedule.     Â
Backend Operational Consulting
We’ll redesign the structure of your business so execution is consistent, fast, and effective, without you chasing updates or holding it together manually.
Team Performance Consulting
We’ll sharpen how your team operates, so they don’t just get work done, they drive the business forward without needing you at every turn.
Leadership Coaching That Changes Everything
Not “rah-rah” hype but the frameworks, habits, and CEO decision-making skills that make you unshakeable.
THE INVESTMENT
$3,500/month for 3 Months.
$9000 Upfront for 3 MonthsÂ
Because real leadership transformations don’t happen in a weekend and you’re not here for surface-level bullsh*t.
Success Without Freedom Isn’t Worth It.
Freedom Without Success Wont be Enough.
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Let’s build the business that gives you both. Book your call below.
WHAT MY CLIENTS ARE SAYING WHEN THEY CHANGE HOW THEY RUN THEIR ECOM BRANDS.
Hi, I'm Amy..
I've spent almost 20 years building product businesses, my own and alongside founders at brands like IRONMAN and Bydee Australia.
For a lot of those years in my own business, I was the reason those businesses ran and grew. The one making the calls, catching the fires, holding it together because I was the fastest, most capable person in the room and willing to work as many hours as it took. And I wore it as a badge of honour.
It took me a long time to realise that isn't good business or good leadership. It's just a business that hasn't been built properly yet.
Outside of work, I'm a keen trail runner, hiker and mountain biker, mum to two young adults, and travel enthusiast, which is probably part of why I care so much about founders having time for their life, not just their business, because its something I never managed to achieve until a lot later in my entrepreneurial journey.
These days I have both and I'm passionate about showing you the systems and leadership skills that enable you to have a business that doesn't depend on you so you can have both too xx
©️2024 | COPYRIGHT SHE'S A CEO, ALL RIGHTS RESERVED
IMPORTANT DISCLAIMER: She’s a CEO cannot and does not provide guarantees on results or earnings from our information, courses, programs, masterminds, coaching, plans, tools, or strategies.
